"We hope this campaign opens your eyes to the drastically different reality that so many kids around the world face every day.". About Juniper Park\TBWAJuniper Park\TBWA (www.juniperparktbwa.com) is The Disruption™ Company: the cultural engine for 21st century business. Across more than 190 countries and territories, we do whatever it takes to help children survive, thrive and fulfill their potential, from early childhood through adolescence. HVAC (Heating, Ventilation and Air-Conditioning), Machine Tools, Metalworking and Metallurgy, Aboriginal, First Nations & Native American, https://www.unicef.ca/en/right-to-a-childhood. Video production was executed by Radke Films with post production lead by School Editing, Fort York VFX, and Vapor Music on audio. In a single polio campaign in Africa, UNICEF can vaccinate up to how many children in four days? Behind every petition, we have a dedicated team of policy, government relations and campaign advisors who work to ensure your voice is heard, and that it leads to change. It supports UNICEF's five brand pillars:   children have the right to safe water, education, nutrition, heath and protection. In addition to school closures, games cancelled, birthdays with no parties, a new survey 1 commissioned by UNICEF Canada reveals that only one third of Canadian parents plan to send their kids trick-or-treating this year, and less than half plan to give out candy. Administrative costs are 5% of revenues and fundraising costs are 37% of donations. "We want to remind Canadians about the joys of a carefree childhood and inspire them to help UNICEF give every child the chance to reach their potential no matter where they are growing up," says Rowena Pinto, Chief Program Officer at UNICEF Canada. UNICEF Canada collected $32.8m in donations in F2019, accounting for 84% of total revenue. The campaign was developed in collaboration with global Toronto-based creative agency, Juniper Park\TBWA and includes TV, OOH, social and online video content. An email was sent with password retrieval instructions. A donation from you today can send food, water, healthcare and education to where it is needed most. Follow us on Instagram , LinkedIn and Twitter , or like us on Facebook for the latest updates from the Park. UNICEF Canada is a Major 100 charity, meaning it is one of Canada’s 100 largest charities in terms of donations. September 14, 2017. 97 million. By providing my email, I consent to receiving investment related electronic messages from Stockhouse. This year's campaign is still important to the work UNICEF does in helping children. EPA Commons leader Jacob Rees Mogg has accused Unicef of "playing politics" after the charity launched a campaign to help feed children in the UK. Canada currently ranks 30 th out of 38 rich nations in child and youth well-being. 8 million kids in Canada can’t vote, but you can vote for them. Juniper Park\TBWA ( www.juniperparktbwa.com ) is The Disruption® Company: the cultural engine for 21st century business. It is part of TBWA Worldwide (www.tbwa.com), named Adweek's 2018 Global Agency of the Year, and one of the World's Most Innovative Companies by Fast Company. We rank even worse in measures of child health, violence, and poverty. To donate or learn how to get involved visit unicef.ca/Halloween . UNICEF is the world’s leading humanitarian organization focused on children. The campaign was rebranded after the Government of Canada declared October 31 of each year "National UNICEF Day" in 2000. UNICEF Canada Campaign. They've missed school, sports, graduations, and other milestones of being young," said Rowena Pinto , Chief Program Officer at UNICEF Canada. Children, families and adults can become Halloween Heroes by joining our walk-a-thon and setting up their own fundraising page at unicef.ca/Halloween . UNICEF Canada is a Canadian NGO established 60 years ago and the representative of UNICEF in Canada. It also reintroduces a digital version of UNICEF's iconic orange box to enable children to celebrate and raise money in a physically distanced way. Refugee children are the heroes of Unicef's latest campaign, which encourages the UK public to change their perception of migrants. New campaign developed by UNICEF Canada and Juniper Park\TBWA elicits memories of nostalgia. 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The campaign encourages families across Canada to turn their trick-or-treating steps into a safe, socially distanced walk-a-thon throughout their neighbourhood during the Halloween season. It allows kids to help other kids—but also allows them to just be kids themselves.". Since we’ll be raising money for UNICEF Canada’s water campaign at that event, we thought it would be a good idea to give you some basic info about the campaign so you know where your donations will be going. Choose one . They will join GFORCE, a musical group of young girls from the Toronto area who made it all the way to the quarterfinals on America's Got Talent in supporting UNICEF's Halloween Walk-a-thon. In fact, 6 out of 10 Canadian parents said they are looking for safe, socially-distanced Halloween activities this year. By jesha.zartiga | Updated: Jan. 19, 2015, 11:05 p.m. Loading... Slideshow Movie. How can Canadians participate in the UNICEF Halloween Walk-a-thon? TORONTO, Sept. 22, 2020 /CNW/ - UNICEF Canada, long-associated with fond trick-or-treating memories for many Canadians, is launching a new reimagined initiative for celebrating Halloween during the COVID-19 pandemic—the UNICEF Halloween Walk-a-thon. Please visit unicef.ca and follow us on Twitter, Facebook and Instagram. Since August 2017, more than 850,000 Rohingya refugees have fled violence and persecution in Myanmar to seek refuge in Cox’s Bazar District, Bangladesh. UNICEF Canada. 2019 Policy Book Find out more. UNICEF is the world's leading humanitarian organization focused on children. About UNICEFUNICEF is the world's leading humanitarian organization focused on children. Why do kids need your vote? UNICEF in Canada began Trick-or-Treat for UNICEF in 1955. We work in the most challenging areas to provide protection, healthcare and immunizations, education, safe water and sanitation and nutrition. Stay on top of sector specific news, get industry leaders insights and our best content, delivered to your email. To help draw attention to this “alarming pattern,” UNICEF Canada has launched “One Youth,” a new ad campaign featuring dozens of Canadian celebrities, with the goal of helping Canada achieve a top ranking among developed countries come 2030. DO SOMETHING LIFE-CHANGING THIS YEAR Now more than ever, we need your help to get life-saving essentials to vulnerable children and families. Johnny Orlando joins reimagined campaign as UNICEF Canada's newest Halloween Champion UNICEF Canada, long-associated with fond trick-or-treating memories for many Canadians, is launching a new reimagined initiative for celebrating Halloween during the COVID-19 pandemic--the UNICEF Halloween Walk-a-thon. "As the only organization named in the Convention on the Right of the Child, advocating for children's rights is at the core of everything UNICEF does.". All rights reserved. TORONTO, Nov. 4, 2019 /CNW/ - Today, UNICEF Canada is launching The Right to a Childhood, a new branding campaign that advocates for children's rights, and challenges Canadians to support its global efforts to ensure every child grows up in a safe and supportive environment. In 1989, The Convention on the Rights of the Childhood treaty was born and this continues to be the foundation and basis for all that UNICEF stands for – the human rights of every child, everywhere. Join UNICEF Canada’s One Youth, and an amazing group of Canadian celebrities working to make Canada the best place in the world to grow up in. #Children-#UNICEF … UNICEF Canada, long-associated with fond trick-or-treating memories for many Canadians, is launching a new reimagined initiative for celebrating Halloween during the COVID-19 pandemic—the UNICEF Halloween Walk-a-thon. A global, award-winning agency located in downtown Toronto , Juniper Park\TBWA uses Disruption® methodologies to develop business-changing ideas for brands. TORONTO, Sept. 22, 2020 /CNW/ - UNICEF Canada, long-associated with fond trick-or-treating memories for many Canadians, is launching a new reimagined initiative for … Get the latest news and updates from Stockhouse on social media, Stockhouse.com use cookies on this site. We will not release or resell your information to third parties without your permission. A poll was conducted in September 2020 among a national sample of 1,000 parents of children under the age of 18. UNICEF works in the world’s toughest places to reach the most disadvantaged children and adolescents – and to protect the rights of every child, everywhere. Toronto, 23 September 2019 – For generations of Canadians, collecting coins for UNICEF was as much a part of Halloween as pumpkins and candy, and their first chance to support a charity. 55 million. FCB Inferno for UNICEF. Every child everywhere has the right to a childhood. The 140+ team of world-class creators and thinkers serves clients across North America , including Nissan, PepsiCo, GoDaddy, Pfizer, Intuit, among others. It is part of TBWA Worldwide ( www.tbwa.com ), named Adweek's 2018 Global Agency of the Year, and one of the World's Most Innovative Companies by Fast Company. The safe, socially distanced walk-a-thon can take place throughout their neighbourhood on Halloween or any time during October. A global, award-winning agency located in Toronto, Juniper Park\TBWA uses the Disruption™ methodology to develop business-changing ideas for brands. Beat the average score, earn a vaccine! One Youth was developed with youth and was informed by hundreds of Canadians who said Canada should “get to number one” at the top of league tables of child well-being – by closing equity gaps and achieving better outcomes. We defend the right to childhood so children everywhere grow up safe, happy and healthy and able to reach their potential. Toronto, 22 September 2020 – UNICEF Canada, long-associated with fond trick-or-treating memories for many Canadians, is launching a new reimagined initiative for celebrating Halloween during the COVID-19 pandemic—the UNICEF Halloween Walk-a-thon. "Water, nutrition, education and health, these are all things kids here in Canada, they've experienced what can happen when these things are disrupted for them," says Pinto. UNICEF Canada has launched a digital fundraising campaign that allows users to choose which cause to support. Financial Market Data powered by QuoteMedia. … Communications planning and media buying network, PHD, executed the media approach and strategy for the campaign and Juniper Park\TBWA's partner agency Tam-Tam\TBWA regionalized the campaign for the Quebec market. UNICEF Halloween Walk-a-thon: Walk your hood, do some good. Donate by December 31, 2020, and your gift will be matched up to $75,000. At the moment Powtoon presentations are unable to play on devices that don't support Flash. We work in the most challenging areas to provide protection, healthcare and immunizations, education, safe water and sanitation and nutrition. Question 1 of 10. UNICEF Canada is also excited to announce its newest Halloween Champions, singer-songwriter and pop superstar Johnny Orlando—who just dropped his latest smash single 'Everybody Wants You' off his upcoming sophomore EP, scheduled for release this fall—and actor and social media influencer Lauren Orlando . UNICEF Canada puts children's rights at the heart of new brand campaign /CNW/ - Today, UNICEF Canada is launching The Right to a Childhood, a new branding campaign … Canada ranks 30th among the world’s 38 richest countries in overall child and youth well-being. Join. More than 5,000 children die every single day due to unsafe drinking water and poor sanitation. We also use them to share usage information with our. Please visit unicef.ca and follow us on Twitter , Facebook and Instagram . This means overhead costs are 42%. View the. Please go to the link in the email message to retrieve your password. Stockhouse.com is owned by Stockhouse Publishing Ltd. © 2019 Stockhouse Publishing Ltd. All rights reserved. Visit https://www.unicef.ca/en/right-to-a-childhood to learn more about the campaign, and how to support the Right to a Childhood. Participants who sign up by 9 October 2020 will receive a walk-a-thon package in the mail, including an exclusive Halloween Hero Card with a QR code to help collect digital donations—a new digital form of UNICEF's orange box. Mar 19, 2020 - UNICEF celebrates the birth of its Convention on the Rights of the Child via a campaign that aims to revive our childhood memories, be they good or bad. Campaign Brochure Find out more. UNICEF Canada. UNICEF Canada has teamed up with research agency Fuse Insights to find out how Canadian parents feel about Halloween 2020. Syria Urgent Appeal | UNICEF Canada : For Every Child Donate to Save Syrian Children Nine years later, the children of Syria are still under attack. UNICEF Canada is a children’s charity and humanitarian organization. While part of the UN system, UNICEF relies entirely on voluntary donations to finance our live-saving work. Sign up for free. Watch all the videos After a 13-year absence, UNICEF Canada is back, and with a fully digital fundraising campaign designed for kids today. They have been killed, maimed and orphaned. HOW WATER AFFECTS CHILDREN WORLDWIDE. Earn a vaccine for someone in need by answering a quiz! As part of the United Nations, our unrivaled reach spans more than 190 countries and territories, ensuring we are on the ground to help the most disadvantaged children. UNICEF Canada organized the first Trick or Treat Campaign in 1955, and continues to raise funds annually on Halloween (October 31), recognized for this long standing brand work now as … The campaign encourages families across Canada … For further information: Media Contact: Marie-Hélène Bachand Communications Manager, [email protected] 416 482-6552 x8425 / 514-232-4510; Josh Burleton, Communications Manager, + 1 416.260.4068, [email protected]. "I'm encouraging my dedicated fanbase, which includes millions of empathetic and engaged kids from around the world to embrace their ability to defend the rights of other kids to grow up happy and healthy.". Creative agency Juniper Park\TBWA partnered with UNICEF Canada to develop the UNICEF Halloween Walk-a-thon campaign. Copyright © 2020 CNW Group Ltd. All Rights Reserved. Cookies are used to offer you a better browsing experience and to analyze our traffic. As part of the United Nations, our unrivaled reach spans more than 190 countries and territories, ensuring we are on the ground to help the most disadvantaged children. After a 13-year absence, the humanitarian organization has redesigned its “Halloween Heroes” campaign, which collects funds to provide water, education, and health- and nutrition-related items to children around the world. When you campaign with us, you join a wider community of people advocating for children’s rights at Unicef. In their recent news release, UNICEF Canada says that Canada ranks a disappointing 25th out of 41 wealthy countries in overall child well-being, driven by issues such as poverty, bullying and violence against children. For every dollar donated to the charity, 58 cents go the cause. Unicef "A child is a child" by FCB Inferno. TORONTO , Sept. 22, 2020 /CNW/ - UNICEF Canada, long-associated with fond trick-or-treating memories for many Canadians, is launching a new reimagined initiative for celebrating Halloween during the COVID-19 pandemic—the UNICEF Halloween Walk-a-thon. PHD Canada , a communications planning and media buying agency, is providing marketing support. To keep the Halloween spirit alive, UNICEF Canada's Halloween program has adapted by encouraging children to dress up in their costumes, walk their neighbourhood with their families or bubble and thrill their community while supporting kids in need around the world. You are already a member! Please enter your password to sign in. "The UNICEF Halloween Walk-a-thon offers families a safe, unique opportunity to celebrate Halloween while helping protect the world's most vulnerable children from the ravages of the COVID-19 pandemic. We believe all children, regardless of gender, culture, religion and socio-economic background, have the right to grow up in safety. "Kids have sacrificed some of their childhoods to help stop the spread of COVID-19. Social Media Toolkit Find out more. 23 million. UNICEF works in the most challenging areas to provide protection, healthcare and immunizations, education, safe water and sanitation and nutrition. The campaign highlights many of the rights outlined in The Convention on the Rights of the Child in a way that's most relatable to Canadians. UNICEF is supporting the door-to-door information campaign by activists in Maputo City, the provision of posters on cholera prevention and their dissemination in the schools of the capital,” UNICEF Representative Marie-Pierre Poirier said on Tuesday. By continuing to use our service, you agree to our use of cookies. By providing my email, I consent to receiving messages from Stockhouse. 111 million. Johnny Orlando joins reimagined campaign as UNICEF Canada's newest Halloween Champion. SHARE THE AWESOMENESS "WE CAN MAKE A DIFFERENCE BY GIVING AND PROMOTING THIS AD TO OUR FRIENDS AND FAMILY..." About Us. "Kids have the ability to make the world a better place. Join 170,000+ Canadian supporters and start saving children’s lives! Follow us on Instagram, LinkedIn and Twitter, or like us on Facebook for the latest updates from the Park. Stockhouse @ the Bell: TSX Slows Friday After Hot Run. In 2006, UNICEF Canada has strengthened the long-standing rich tradition of kids helping kids through a revitalized campaign to provide more meaningful and educational fundraising opportunities for our children. The 160+ team of world-class creators and thinkers serves clients across North America, including CIBC, Nissan, PepsiCo, GoDaddy, GSK Consumer Healthcare, Intuit, OLG, TFO, among others. "Our hope is that the campaign brings back your favourite childhood memories, the moments we all might have taken for granted, and the luxuries that went unnoticed to us as children," says Jenny Glover, Executive Creative Director at Juniper Park\TBWA. Unicef "80 years apart" by 180 Amsterdam. A Cision company. Children (particularly girls) are … Over 12,000 people have been evacuated so far, while some 3,700 people – including hundreds of children – are now staying in emergency shelters. Thus, this summer, UNICEF Canada launched its One Youth media campaign, a national initiative focused on better supporting the children and of Canada. Photographer and director Rankin shot Unicef UK's new film to highlight the plight of children uprooted by war, poverty and . However, UNICEF Canada says these canvassers were with UNICEF Canada and were raising money for children in need around the world. While part of the UN system, UNICEF relies entirely on voluntary donations to finance our live-saving work. The Tory MP said the charity was meant to … Children across the country have missed many childhood milestones to help stop the spread of COVID-19, but parents are continuing to look for ways to keep hope—and fun—alive. (CNW Group/Canadian Unicef Committee) UNICEF Canada, long-associated with fond trick-or-treating memories for many Canadians, is launching a new reimagined initiative for celebrating Halloween during the COVID-19 pandemic—the UNICEF Halloween Walk-a-thon. Act. We have to do better. UNICEF Canada Launches #VoteForEveryChild Campaign. Like all major celebrations in 2020, Halloween will look and feel a little different this year. Unicef Canada has launched The Right to a Childhood, a new brand campaign that advocates for children’s rights, and challenges Canadians … I'm excited to join the UNICEF Halloween Walk-a-thon to provide a safe, socially distanced activity that not only keeps the spirit of Halloween alive, but empowers kids to make a difference," said Johnny Orlando . But they also all have the right to run through sprinklers, read a book that could change their lives, eat their vegetables or not eat their vegetables, be healed with a hug, and even play outside without fear. UNICEF is working with partners to provide essential support and services to the more than 650,000 children and adolescents living in areas affected by the eruption of Guatemala’s Fuego volcano. UNICEF is working with the Government of Bangladesh to protect the most vulnerable children and families, including Rohingya refugees. “The Ottawa Police has … Money raised goes towards providing essentials like water, nutrition, education and health care to children in need around the world. In 2006, UNICEF Canada discontinued the collection box part of their program, focusing instead on in-classroom fundraising and community engagement. These freedoms allow children to be children. And feel a little different this year Now more than ever, we need your help get... Kids—But also allows them to just be kids themselves. ``. `` by Stockhouse Publishing ©. Halloween will look and feel a little different this year Now more than 5,000 children every... Shot UNICEF UK 's new film to highlight the plight of children uprooted by war poverty. Were with UNICEF Canada is back, and poverty, delivered to your email agency, providing... 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